Helping service-based businesses create their Million Dollar Business


Hi and welcome.

My name is Anthea Horvat. And I am a Business Strategist, Coach and Mentor.

I specialise in helping service-based businesses to scale to seven figures and beyond.

I have found as a result of working with thousands of business owners over the last 25 years, that there are 3 common challenges. They are not making the profits they would like. They feel time poor and overwhelmed. And they are struggling to successfully scale.

To solve these problems, we offer customised coaching, mentoring and consulting for business owners.

I believe that life is too short and precious to be stuck in a business delivering mediocre results. And I'm on a mission to help business owners achieve the business and life they want and deserve.

We are known for helping our clients achieve both the business and life that they want. Results are everything!

So, if you are looking for some guidance on how to build your successful Million Dollar Business, please reach out. It would be honour and privilege to help you. You deserve to have the success you want. And you might just be a few steps away from achieving that.


Our coaching community is for service-based business owners who want to
scale up. Inside you will find a Community to support you as you implement the Million Dollar Business steps.


Anthea will hold you accountable and support you as you implement the Million Dollar Business System. She will give you specific feedback .Together you develop your plan and then she will coach you weekly as you implement.



For those clients who want to have regular 1-on-1 sessions with Anthea, we have the Inner Circle. Anthea taps into her 25 plus years of experience and formal qualifications to guide and support you as you scale your business.

Life is too short and precious to be stuck in a business delivering mediocre results.


Anthea is a brilliant business strategist. She helped me to get clarity on my business model and tap into a new revenue stream that I didn't see, even though it was right under my nose. Sometimes a fresh pair of eyes is invaluable – especially when they belong to someone with so much smarts and savvy.

Dr Irena Yashin-Shaw

Innovation Edge

Let me tell you about Anthea Horvat – she's a total pro! With over 25 years under her belt as a Business Coach, she's seen it all. She's all about helping established service based businesses hit the big leagues. Anthea took me from confusion on how to further my business to clarity on where I wanted to go and then implement specific strategies to achieve it. If you want someone who's got the experience, the know-how, and the heart to help you succeed, Anthea's your gal!"

Dee Wakefield


I've been working with Anthea for almost a year and I would highly recommend her to anyone wanting to take their business to the next level or simply improve their business mindset. If you follow her advice, your business will reap the rewards!.”

Sarah Outerbridge

Stallion Lawyers


Are You Really Building a Profitable, Scalable, Saleable Business?

Are You Really Building a Profitable, Scalable, Saleable Business?

June 10, 20242 min read

Living our best life is not something we should postpone.”
- Anthea Horvat

Are You Really Building a Profitable, Scalable, Saleable Business?

Business is a full contact sport.

It’s a full-time job.

A job that has obstacles, challenges, and pitfalls.

It’s certainly not the easiest choice. BUT in my experience, it can be the most rewarding path. And if you are serious about building a successful business, it’s important to regularly reflect on a few key questions.

Is your business giving you the lifestyle that you want?
Is your business providing you with the financial rewards you want?
Are you doing the things you love and excel at?

If it’s not delivering then you must take action.


Because every day you are exchanging your life for your business. ⏳

And life is happening today. You can never get your time back. And so, living our best life is not something we should postpone. You deserve happiness and it’s important to enjoy every day. Sure, you may have days that you enjoy less than others. But overall you need to be happy.

So, I encourage you to ask yourself the following questions. And in your answers, be really honest with yourself.

1. Why did you go into business? Write a list of those reasons.

2. What is it specifically that you want to achieve in business?

3. What is the legacy you want to leave in the marketplace?

And then sit down and look at your answers. Are you currently on or off track?

Success in business requires a smart strategy, well-executed tactics, and an immaculate mindset. Practice measurement without as you where you are right now. This is not about beating yourself up. It is about looking in the business mirror. Do you like what you see? And if you don’t, what will you do about it?

Building a profitable, scalable and saleable business requires a strategy, a plan and regular reflection and adjustment. Be strategic – measure twice, cut once.

blog author image

Anthea Horvat

Anthea is a veteran Business Strategist, Coach and Mentor. For more than 25 years she has been helping service-based businesses to increase their profits and scale. Anthea believes that life is too short and precious to be stuck in a business delivering mediocre results.

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Hi there,

If you are a service-based businesses who wants to increase your profits and scale, maybe I can help you.

To find our, please request a 30-minute complimentary Million Dollar Business Strategy Session.

During our time together I will:

- Review your business,

- Identify your gaps;

- Tell you the one area I recommend you focus on first.

If at the end of our time together, it's appropriate to give you more information in regards to our services, I will provide it.

All Million Dollar Business Coaching clients go through this process to ensure I am confident I can assist you. In coaching, results are everything. For you and for me.

Telephone: 07 3523 3541

© Anthea Horvat 2024. All Rights Reserved.