PROFITABLE, SCALABLE, SALEABLE

Helping service-based businesses create their Million Dollar Business

WE ARE SO GLAD YOU ARE HERE...

Hi and welcome.

My name is Anthea Horvat. And I am a Business Strategist, Coach and Mentor.

I specialise in helping service-based businesses to scale to seven figures and beyond.

I have found as a result of working with thousands of business owners over the last 25 years, that there are 3 common challenges. They are not making the profits they would like. They feel time poor and overwhelmed. And they are struggling to successfully scale.

To solve these problems, we offer customised coaching, mentoring and consulting for business owners.

I believe that life is too short and precious to be stuck in a business delivering mediocre results. And I'm on a mission to help business owners achieve the business and life they want and deserve.

We are known for helping our clients achieve both the business and life that they want. Results are everything!

So, if you are looking for some guidance on how to build your successful Million Dollar Business, please reach out. It would be honour and privilege to help you. You deserve to have the success you want. And you might just be a few steps away from achieving that.

MILLION DOLLAR
BUSINESS COMMUNITY

Our coaching community is for service-based business owners who want to
scale up. Inside you will find a Community to support you as you implement the Million Dollar Business steps.

MILLION DOLLAR
BUSINESS MASTERMIND

Anthea will hold you accountable and support you as you implement the Million Dollar Business System. She will give you specific feedback .Together you develop your plan and then she will coach you weekly as you implement.

INNER CIRCLE 1-ON-1

MENTORING

For those clients who want to have regular 1-on-1 sessions with Anthea, we have the Inner Circle. Anthea taps into her 25 plus years of experience and formal qualifications to guide and support you as you scale your business.

Life is too short and precious to be stuck in a business delivering mediocre results.

WHAT OUR CLIENTS ARE SAYING...

Anthea is a brilliant business strategist. She helped me to get clarity on my business model and tap into a new revenue stream that I didn't see, even though it was right under my nose. Sometimes a fresh pair of eyes is invaluable – especially when they belong to someone with so much smarts and savvy.

Dr Irena Yashin-Shaw

Innovation Edge

Let me tell you about Anthea Horvat – she's a total pro! With over 25 years under her belt as a Business Coach, she's seen it all. She's all about helping established service based businesses hit the big leagues. Anthea took me from confusion on how to further my business to clarity on where I wanted to go and then implement specific strategies to achieve it. If you want someone who's got the experience, the know-how, and the heart to help you succeed, Anthea's your gal!"

Dee Wakefield

Elder Guard Digital Safety

I've been working with Anthea for almost a year and I would highly recommend her to anyone wanting to take their business to the next level or simply improve their business mindset. If you follow her advice, your business will reap the rewards!.”

Sarah Outerbridge

Stallion Lawyers

BLOGS

The Fast Way To Grow Your Business

Niching Isn’t About Saying No To Everyone

July 15, 20251 min read

“Niching isn’t about saying no to everyone—it’s about saying the right yes with absolute clarity.”
- Anthea Horvat

What if the fastest way to grow your business is to narrow your focus?

Let’s talk about something most business owners avoid like the plague-niching.

If you’re trying to market to everyone, you’re reaching no one.

The key to successful marketing and ultimately to growing your business is niching.

But here’s what many people misunderstand:

Niching isn’t about limiting yourself. It’s about clarity.

It’s about finding a group of people or businesses who share a common challenge and matching that with your solution.

When you’re clear on your niche, everything changes:

  • Your marketing speaks directly to the right audience.

  • You attract the clients or customers who truly need you.

  • And most importantly, you see the results you’ve been working so hard for.

If you’re tired of spinning your wheels, it’s time to rethink your approach.

Start by identifying one challenge you solve and focus on the people who need it most.

Just my thoughts...

Feel free to reach out if you need some "niching" assistance


blog author image

Anthea Horvat

Anthea is a veteran Business Strategist, Coach and Mentor. For more than 25 years she has been helping service-based businesses to increase their profits and scale. Anthea believes that life is too short and precious to be stuck in a business delivering mediocre results.

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CAN I HELP YOU ACHIEVE YOUR MILLION DOLLAR BUSINESS?


Hi there,

If you are a service-based businesses who wants to increase your profits and scale, maybe I can help you.

To find our, please request a 30-minute complimentary Million Dollar Business Strategy Session.

During our time together I will:

- Review your business,

- Identify your gaps;

- Tell you the one area I recommend you focus on first.

If at the end of our time together, it's appropriate to give you more information in regards to our services, I will provide it.

All Million Dollar Business Coaching clients go through this process to ensure I am confident I can assist you. In coaching, results are everything. For you and for me.

Telephone: 1300 287 387

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