by Anthea Horvat | Mar 28, 2018 | Business, business strategy, Marketing, Sales
Do you want to increase your profits? Are you wondering what the fastest way to do that is? Are you hoping that the answer is not to do more marketing? When working with clients, the first place I look for profits is in their products. I have three specific questions...
by Anthea Horvat | Mar 26, 2018 | Business, business strategy
There are 3 types of business – self-employed, small and developed. Each type has its pros and cons. But what is essential is that you choose which type of business you want and then act accordingly. In this 3-minute video I share those pros and cons and the...
by Anthea Horvat | Mar 24, 2018 | Business, business strategy, Marketing, Sales
Have some of your clients accidentally stopped buying from you? Client buying patterns get interrupted. I remember when my hairdresser went on holiday once and I needed to urgently get my hair done. I had to go somewhere else. But when my hairdresser returned from...
by Anthea Horvat | Feb 20, 2018 | business strategy, Mindset
You don’t need me to tell you that we live in a competitive world. Back in the day (18 years ago now!) when I started my business it was so much harder to look good. In those days you needed to hire a ton of experts to help you create an awesome brand. Fast forward to...
by Anthea Horvat | Oct 27, 2017 | Business
Many moons ago I worked for a hospitality chain with over 30 coffee shops and restaurants. The Managing Director used one word to describe how the products should look in the stores. That word was “gorgeous.” In fact, she used this word for how everything should look...