What worked a year ago doesn't work today.

I feel like I'm building a new business from scratch again. It's so annoying.

What I did a year ago doesn't work today. That's true for a lot of us.

I swing between being overwhelmed by AI and excited by it. Love it, hate it. Stop, slow down. It feels so out of control.

Here's what we know. It's not going away. It's not going to slow down. People are going to use it, including your clients.

One of my clients had a customer whose emails kept looping back. Same questions, reframed. It felt like talking to ChatGPT. It probably was.

If I were an expert in your field, I'd take charge. I'd train my clients how to use AI. And how not to use it.

Ask yourself two questions. How can I use AI in my business? How can my clients use AI to make working with us easier?

Then lead with it. Don't leave them to trial and error.

It's kind of evolve or die.